Unscene Media Blog: G Handle: Product Photos

I actually had this G Handle product & model shoot awhile ago, but I haven't had a chance to post these up until recently. The concept was relatively straight forward - illustrate the "G Handle" in a few of its environments and to use the models to facilitate those illustrations. Despite this, the shoot was an absolute challenge since a majority of the shooting took place around noon and lighting was harsh. On top of this and in order to make things convenient for the models (and the time constraints), the shoot was held at a very crowded, central location rather than at a golf course itself or otherwise. SO...shooting to replicate a golf course environment, dealing with trademarks (eliminating brands off clothing/golf clubs) and "deleting" people around the area were major challenges in itself.

All in all, I think there were some very usable shots that came from the shoot, so I'm pretty happy. I can envision some great G Handle marketing materials that can come out of using some of these images. Here are a few snaps from the shoot:

On an interesting sidenote, we had some Bettinardi gear to play with on location that day...which is awesome in itself...but really cool when you've got Michael Jordan's personal putter head covers to get your hands on too!